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Festivals and automatic events with their set dressing, guests with a wish, neighbouring resorts and the Green Resort award.
#The Events calendar

Open Marketing: below the campaigns sits the Events calendar. It lists what is running now, what is coming up (you can cancel a booking before it starts and get 80 % back), and a card for every festival you can book: cost, length, extra guests, what it needs and a start date to pick. A card is greyed out with the reason (not enough stars, no Base Lodge, wrong season, level too low) until you qualify.
While a festival runs every guest is a little happier and more people turn up. Prices go into the same marketing line of the books as campaigns.
| Event | What it is | When | Runs for | Cost | Extra guests | Needs |
|---|---|---|---|---|---|---|
| Almabtrieb | The decorated cows come down from the alpine pastures. Needs an Alpine Farm; runs by itself in early autumn. | Happens by itself | 10 days | – | – | – |
| Christmas Market | Wooden stalls, mulled wine and fairy lights around the village. A cosy winter draw. | Book it (winter), 3 days notice | 8 days | $3,000 | +18% | 2★, Base Lodge, level 2 |
| Winter Carnival | Banners, stalls and a costumed procession through the village. | Book it (winter), 3 days notice | 5 days | $4,000 | +20% | 2.5★, Base Lodge, level 3 |
| Summer Music Festival | Open-air concerts on the village green. A big off-season crowd for a few days. | Book it (summer), 4 days notice | 4 days | $6,000 | +35% | 3★, Base Lodge, level 3 |
| World Cup Race | Racers on a black piste, a grandstand and a finish banner. Needs a black piste. | Book it (winter), 5 days notice | 3 days | $15,000 | +30% | 3.5★, Base Lodge, a black piste, level 4 |
| New Year | A small fireworks show on New Year's Eve. | Happens by itself | 2 days | – | +10% | – |
| Critic visit | A travel critic tours the resort (announced 3 days ahead). A good review brings guests, a bad one scares some off. | Happens by itself | 1 day | – | – | – |
| Powder day | Fresh snow! More guests turn up for a day. | Happens by itself | 1 day | – | +20% | – |
Most events are booked from the card. A few simply happen: the Almabtrieb (the herds come down from the alpine pastures in autumn, if you own an Alpine Farm with cows), New Year, a critic visit and powder days.
#You can see it, too
Every running festival dresses the village. Bunting and flags go up along the road near the bottom lift station, banners carry the festival name, market stalls open beside the road and a procession walks through in the daytime: decorated cows for the Almabtrieb, costumed revellers at the Carnival. The World Cup adds a grandstand and a finish arch at the foot of a black piste, and racers on the run. When it is over everything is taken down. The dressing is purely for looks: it never blocks building or walking.

Fireworks are rare and brief: New Year's Eve and the last night of a festival, only after dark. They are skipped when Settings → Feedback intensity is Off.
#Guests with a story
A few guests in a hundred arrive with a name and one wish: ski five runs, try a black run, have a proper meal, get a drink at the après bar, take a lesson, go on a hike, avoid long queues or simply have a good day. Click them to see the wish and how far along it is.

- Pin keeps the guest in the card; Follow makes the camera keep them in view. Closing the card undoes both.
- You cannot steer story guests. They are ordinary guests, so the only way to grant a wish is to run a good resort. A happy ending earns a small tip and a line in the news; a miss leaves a mild review in the Reviews tab. Nothing else.
#The region
You are not alone in the valley. Two or three neighbouring resorts compete for the same visitors. They are not simulated in detail; each has a star level that creeps up slowly over the years and a ticket price. Open the rating panel (click the stars) to see your market standing: your slice of the regional visitors and your rank among the nearby resorts.

- A better rating and a fair price than the neighbours bring a few more guests (at most about +12 %); lagging behind costs up to 10 %. A new resort is not judged during its first month and only fully after about half a year, and in the tutorial and in scenarios the standing is shown but never changes arrivals.
- The news mentions it only when the leader changes.
- The year report has a The region row: how you ranked and a bar for each resort.
#Sustainability and the Green Resort
The rating has one more bar: sustainability, worth 8 % of your score. It rewards three things:
- Energy per guest: lifts and snow cannons that burn little for each visitor.
- Trees: felling forest costs points, planting saplings earns them back. The first few percent are free: everyone has to build somewhere.
- Habitat: pistes, paths and buildings in dense forest crowd the wildlife. Trained rangers (see Operations & safety) halve this penalty.
The panel's hint names the weakest of the three. A resort that scores well all year earns the Green Resort award in the year report (bronze, silver, gold).